Self-Publish The Easy Way

Michael Rohani got an early start in advertising design in Dallas, Texas, and book design and publishing in Oxford, England, before co-founding RD Studio (DesignForBooks.com) in 1994. RD Studio specializes in book design and production services.

His clients include industry leaders such as MicroSoft, AOL, Coca-Cola, and the world's top ad agencies and publishers such as Barons, Columbia University Press, Cornell University Press, C&T Publishing, DDB Needham Worldwide, Glencoe, Guthy-Renker, Harcourt Brace, Henry Holt & Co, Lintas, McGraw-Hill, Scholastic Magazine, and Ten Speed Press. His work has also appeared in many magazines, including HOW, Popular Science, and HomePC.

This book is the concise guide to publishing for authors and businesses who want to self-publish without doing all the work themselves. In particular, this book is for authors who need quality standards as high as professional publishers--the level necessary, for example, to get reviewers to write positive reviews, bookstores to stock the book, and most of all, interested readers to buy the book.

In this book, Michael Rohani explains what to do at each stages of publishing to make the process go smoothly and to get the results you need. You’ll get detailed explanation, 44+ valuable tips, 16 Quick Guides, 9 essential checklists, and numerous design examples. And you learn

Unlike other self-publishing books, Michael does not attempt, or pretend, to teach you the many skills involved in professional book production. Instead, he gives you insider information and terminology you need to know to work efficiently and successfully with professionals who have the skills to do the work for you--and to do it the right way.

If your goal is to ensure your hard work as an author isn’t wasted because the end result is unprofessional and unattractive to consumers, then you need the information in this book. But even if you are publishing a book purely as a labor of love, and quality matters, you will find Michael's explanations and tips valuable.

Successful self-publishing requires skill and hard work, but you can get others to do the work for you and that’s the secret to self-publishing the easy way.

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Self-Publish the Easy Way includes 44+ valuable tips, 16 Quick Guides, 9 essential checklists, numerous design examples, and much more.

Want to know more? Get Advanced Book Design, also by Michael Rohani. Advanced Book Design is for small publishers and self-publishers who want to better understand how book design can help them succeed in publishing. Drawing on years of experience in publishing and book design, Michael Rohani explains how design can add value to publications, create and increase publisher's brand equity, extend book product life cycle, and help repurpose book content.

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What reviewers are saying:

"a definite must for any author"

"I believe it will become the
'Bible of self-publishing'"

"Self-Publish the Right Way . . .
will save you time and money."

"jam-packed with tips and
practical suggestions"

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If you're thinking about self-publishing ... STOP ... don't do a thing until you've read Michael Rohani's book Self-Publish the Easy Way, which could also be titled "Self-Publish the Right Way", as there's so much to know about the process that will save you time and money. Michael's step by step method is easy to understand, and I highly recommend it for anyone who wants to publish a good quality book.
--Julie Austin
Author of The Money Garden

If you're looking for an insider's guide to show you the ropes on self-publishing, you could do no better than Michael Rohani's Self-Publishing the Easy Way. Each page is jam-packed with tips and practical suggestions, gleaned from many years of experience in the book publishing industry. In 2001, with Rohani's assistance, I successfully self-published a small book that now has over 40,000 copies in print. ... His how-to advice on finding and working with the right professionals helped me to avoid innumerable costly blunders.
--Ted Brownstein
Author of The Interfaith Prayer Book

Michael Rohani has presented the self-publishing industry a great gift with Self-Publish the Easy Way, How to Work with the Professionals You Need." I wish this book was in print when I started my publishing company. What stands out above the rest is Rohani's use of "Quick Guides," "Tips," and "Check Lists" in educating the novice author/publisher in the editing, design, and print stages of producing a book. The intent is to intelligently apply the same methods as do the top publishing companies to one's first entry into the marketplace. ... I highly recommend it to anyone considering entering the world of self-publishing.
--Charlie March
March Winds Publishers, Inc.

Self-Publish the Easy Way is a definite must for any author thinking about self-publishing. I followed Michael's advice for my book Exercise Your Independence - Functional Fitness Exercises to Keep You Active! which won a Silver Medal in the Health and Wellness category of the Living Now Books Award competition. By following the steps listed in his book, you will experience the ease of self-publishing a quality book. Thanks Michael. I look forward to working with you on my next series of books.
--Patricia A. Brill, PhD
Author of Exercise Your Independence

This book lays out the steps and choices in self-publishing in a straightforward, no-nonsense style that makes it easy to see what you need to do and when and how to do it. I wish I had this book last year when publishing my book, The Billion Dollar Solution. Michael's ... experience and advice are invaluable.
--Rob Newbold,
Author of The Billion Dollar Solution

The title of this book belies its comprehensiveness. As I believe it will become the "Bible of self-publishing", I recommend it to all the authors I work with who are even remotely considering the possibility of self-publishing. Practical descriptions of the 7 stages of the publication process, including who does what, make the whole process of self-publishing a book easier and more comprehensible (keeping the author/publisher in control). Checklists show the step-by-step tasks needed for each of the stages, and the correct, most efficient order to do each task! Both these assets can save authors months of time their first time out. Author Rohani's no-nonsense style tells us exactly the best way to self-publish a book, dissolving myths and exposing what works and why.
-- Kathleen Erickson
Erickson Editorial